From free information products such as ebooks to brochures and email campaigns, today’s marketers have a wealth of tools and tactics at their disposal. While content marketing and social media garner most of the attention in the marketing world, it’s easy to forget about tried and true techniques that are as effective today as they […]
The age-old marketing tool you’ve forgotten
How to reduce data usage for Android devices
What happens when the data well runs dry? Your 2, 3 or 4 gig plan is out, and then what? While you’d probably rather not think about it, we all know you’re either forced to use a slower connection or connect to the Internet through Wi-Fi. Certainly this is not the worse thing that could […]
Different types of hackers defined
Know thy enemy. When it comes to hackers, most business owners get hung up on the technical and mechanical details of a cyber attack forgetting another important aspect: motive. Why are they attacking people and organizations in the first place? And who are they targeting? By answering these questions you’ll have a better understanding of […]
How to get 500+ LinkedIn connections
500+ LinkedIn connections can open doors. It can lead to more business, new clients, and provide social proof to yourself or organization. However, getting to 500+ connections can seem like a daunting task, especially if you have a business to run. So how can you break through and become a LinkedIn power networker? Here are […]
New email security feature for Office 365
While you can take many security precautions to protect your organization, a cyber attack is always possible because of human error. Microsoft, however, is trying to change this. In the coming weeks, the technology giant plans to launch a new security feature for Outlook, but only if you’re an Office 365 user. Here’s how it […]
5 web design trends you should consider
A good looking page will determine how many people trust a website. This is especially true for small business owners trying to establish their company’s identity online. But with so many similar businesses to compete with, how can you stand out from the crowd? This is why it’s even more important to stay on top […]
How to optimize your VoIP performance
You’ve likely heard of VoIP: the innovative telephony solution that can dramatically cut costs and replace your traditional phone line. While it may sound appealing, you might have a few reservations. What if the call quality isn’t up to par? What if your staff is confused by the technology? What if you have to deal […]
How to best utilize mobile tech for staff
Love it or hate it, mobile technology in the workplace is here to stay. While more and more companies are utilizing it as a way to up their productivity, there is a right and a wrong way to go about it. Here are four tips to help you successfully integrate mobile devices into your organization […]
Windows 10 updates: what to expect
During Microsoft’s Build 2016, new innovations were announced to the public. But what you should really keep your eye on are the changes made with the Windows 10 Anniversary Update. With the new updates many are expecting features that help manage your business and personal life. So what were the most noteworthy updates to Windows […]
The DR benefits of Virtualization
When most business owners think of Virtualization, they likely don’t think of Disaster Recovery. The truth is, though, that Virtualization is a multi-faceted IT solution that can provide an effective backup in case your business is hit by a disaster. So for those who are new to the idea of Virtualization as a Disaster Recovery […]